You're the Boss Blog: Social Media Marketing From A to Z

Maybe you set up a Twitter account, but you have yet to post that first tweet. Maybe you can't remember the last time you updated your Facebook page. Well, now's the time.

When Social Media Marketing Doesn't Work for You

Like a lot of business owners, John Lacher, a private investigator, has struggled getting started with social media. Is he doing something wrong?

Case Study: Using Social Marketing Techniques in Ecommerce

I just returned from attending a writers workshop at which budding authors were exhorted to develop a "platform." What, you ask, is a platform, and what does it have to do with selling online? (17 hours ago)

Interact Marketing Questions Wal-Mart’s $300 Million Investment in Social Media Company

Retailers eager to roll out social media marketing campaigns will save time and resources by engaging online specialists with proven expertise in reaching customers, according to two leading industry executives with the firm Interact Marketing. (2 hour…

Two New Rules for Raising Early Stage Capital

New consumer internet companies need strategies for social media marketing and mobile optimization (3 hours ago)

Jennings Social Media Marketing Promotes Michelle Jennings-Camber to President

KANSAS CITY, MO–(Marketwire – July 29, 2010) – Jennings Social Media Marketing recently promoted Michelle Jennings-Camber to president. She has been with the company since 2005. (6 hours ago)

iCrossing Execs to Speak on Digital Marketing Trends, Social Media at Search Marketing Expo

ICrossing , a global digital marketing agency, announced today that it is sponsoring a roundtable at Econsultancy’s Peer Summit on Thursday, October 8, at the Metropolitan Pavilion in New York City. (21 mins ago)

Namifiers Announces Search Engine Optimization and 2.0 Social Media Marketing Services

Most know Namifiers as a leader on the production side of branding products, but their global objective is to be the most integrated “brander” on the planet. This now includes providing professional online marketing services to boost client’s website visibility, in turn providing exclusive leads to make a client more money. (12 mins ago)

Amp Agency Snags Rock Coast Media

Move designed to building the Alloy Media division’s offerings in search and social media marketing. (8 hours ago)

Entrepreneur Center to host social media marketing seminar

The Entrepreneur Center Michigan City, 422 Franklin St., will host Advanced Social Media Marketing from 11 a.m. to 1 p.m. May 18. (2 hours ago)